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Introducing TAP Air Portugal's all-new Business Class amenity kits in collaboration with the iconic Portuguese cosmetic brand, Benamôr!
Passengers experience the essence of Portugal with these beautifully crafted pouches, designed in four vibrant colors, each reflecting iconic symbols of the country and Benamôr's heritage: Laranjinha (orange from Europe) in orange, Nata (traditional Portuguese pastry) in yellow, Gordíssimo (African butter tree, paying tribute to Portugal’s Age of Discoveries) in blue and Alecrim (rosemary, the most beloved aromatic herb) in mint.
Inside, they will find a carefully curated selection of essentials, including earplugs, a toothbrush, toothpaste, luxurious Benamôr hand lotion, cozy socks, and an eye mask. The eye mask features intricate flower patterns inspired by Benamôr's design. Even the color scheme matches the sock's toe!
These kits are not just any amenity – they're a reflection of TAP Air Portugal's brand message, "Genuinely Portuguese." They encapsulate tradition, sustainability, exclusivity, a warm culture, innovation made in Portugal, and the unique "Portugality" lifestyle.
TAP's partnership with Benamôr, a brand that blends tradition with modernity, communicates the shared values, quality standards, and visions of both TAP and Benamôr, spanning almost 80 and 100 years, respectively.
More than just a gift, the amenity kit embodies the feeling of "Portugality" and becomes a symbol of personal experience – practical and filled with memories during the journey and long after it's over, at home or on future adventures.